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-----          PODCAST

Finding Elara 

Season 2 Episode 12 and Episode 13

A conversation with guest Jessie Cunniffe.

Episode 12

Focusses on what Jessie thinks about Mindfulness and how it has impacted her work life balance.

Episode 13

Discusses how her emails are the world that she has created for her brand. The commitment and growth to almist daily emails.

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BIO -----          

Jessie Cunniffe Author Bio

Jessie Cunniffe* is a professional blurb writer and book blurb coach from Sydney, Australia. A passionate advocate of the indie author community, Jessie has dedicated herself to taking the pain out of blurb-writing with her custom blurb services and two signature courses: Book Blurb Magic and The Spicy Blurb Playbook. When she’s not writing or dreaming up the next BBM product, Jessie can be found journaling, exploring new ocean pools, and playing her guitar. On the occasion that Jessie manages to snatch some reading time, she’s probably buried in P. G. Wodehouse or Agatha Christie.


 

*Pronounced ‘k-NIFF’

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-----          NOTES

Mindful Show Notes 

  • Inspired by Becoming a writer Dorothe Brande

  • Regular Consistent writing built trust in self to become a secure creative

  • Grew up in the Blue Mountains – surrounded by tourist atmosphere

  • To beat overwhelm, got an assistant and built a team. Rostered a 4 day work week to ensure intentional creative rest.

  • Reward self with Spare time.

  • Walks around the city to clear head.

  • Dealing with rejection – remember it is collaborative and you have to be creatively vulnerable.

  • Writing habit tip = Consistency

  • Other creative endeavours, hand crafts. (knit, cross-stitch, beading)

  • Playing it safe never works, you have to be creatively brave.

-----          NOTES

Worldbuilding Show Notes

  • Worldbuilding is her Brand – daily emails to subscribers.

  • Emails Sent 5 days a week.

  • Met Readers overseas and had cuppa, easy and welcoming.

  • Conscious about ROI for time writing

  • Side quests can pay off.

  • Hubby = Hype Coach Around all the Time.

  • Storytelling is the best way to teach information

  • Daily Emails are good as commitment

  • Very personal business so aligns with goals easily

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-----     ACCOMPANIMENT -----

Interview Accompaniment

Mindful Fast 5

  • Table

  • Dog

  • Not a superhero person

  • There were 2 – Flying or Invisibility

  • Buy a Waterfront Apartment

Wordly Fast 5

  • Blue

  • Sun

  • Beach

  • Anywhere with a Beach

  • Sleeping Beauty

Buffy Night

Linking to Elara

  • There is an argument in some writing circles that you should write a blurb as a milestone for your story, as what point do you think you can write a blurb? Dianna

  • Can write different versions of the blurb and is you have one at the start then you will have to revisit it. To go to here for the final blurb the story needs to be done. Final stages of Line editing. Can’t rais stakes if you don’t know what they are.

  • What Key aspects do you want in a basic Blurb.

  • Inciting Incident. The whole reason to read. The Moment of no return. A couple of plot points and rais the stakes. Hint about choice at the end.

  • How to get people interested without spoilers – Garry

  • Make the Inciting incident the Star, it isn’t spoilers. Plot points that make readers ask questions. so they are excited and curious.

  • What’s the best hook to put in a book blurb? That would its features include? – Julz

  • No best hook. Just one that gets readers excited about reading the rest of the blurb. Like a headline. No names or characters. Just want to set the atmosphere. Us an element of contrast, juxtaposition. Element of Surprise. Hooks are creative and varied, there is no word count but a loose guideline of 15 words. There are several ways to go about it.

-----     TRANSCRIPT -----

Episode Transcript

-----     TREASURE CHEST -----

What's in the Treasure Chest?

Jessie has given access for 1 person to complete her book blurb magic course. This is an author centered step-by-step course that will teach you to write professional book blurbs, painlessly.

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BCP are providing a $25  Amazon voucher that will be sent to your email and ready for you to use a t your leisure. 

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